Description

🍪 Product Overview • Brand: Britannia Treat – known for its fun, indulgent snack offerings aimed at younger audiences and sweet-tooth cravings. • Variant: Kool Vanilla – chocolate sandwich cookies filled with smooth vanilla crème. • Dietary Symbol: Green dot indicates vegetarian status in India. 🎨 Packaging Design • Color Scheme: • Dominantly red with white and purple accents, creating a vibrant and energetic shelf presence. • Typography & Layout: • “Treat” is printed in bold white letters on a purple splash background—dynamic and eye-catching. • “Kool Vanilla” appears below in smaller white text, guiding flavor expectations. • The Britannia logo sits at the top center in red and white, reinforcing brand trust. 📸 Visual Elements • A cookie is shown split open to reveal its creamy vanilla center, surrounded by swirling red and white patterns that evoke motion and excitement. • The repeated “Treat” branding on the sides adds consistency and reinforces identity. 📦 Tone & Appeal • Emotional Messaging: Fun, youthful, and indulgent—perfect for kids, teens, or anyone seeking a sweet escape. • Design Language: Combines bold visuals with flavor clarity, making it ideal for impulse purchases and snack-time joy.